{"id":14914,"date":"2018-03-14T19:16:36","date_gmt":"2018-03-14T19:16:36","guid":{"rendered":"http:\/\/www.banglanewsus.com\/english\/?p=14914"},"modified":"2018-03-14T19:16:36","modified_gmt":"2018-03-14T19:16:36","slug":"google-bans-crypto-currency-adverts","status":"publish","type":"post","link":"https:\/\/www.banglanewsus.com\/english\/2018\/03\/14\/google-bans-crypto-currency-adverts\/","title":{"rendered":"Google bans crypto-currency adverts"},"content":{"rendered":"

Google has moved to ban crypto-currency advertising from its platforms.<\/span><\/p>\n

The move will affect promotional campaigns for initial coin offerings, Bitcoin exchanges, digital wallets to store the assets and trading advice.<\/p>\n

A notice said the policy would be introduced in June but did not give an explanation why.<\/p>\n

The BBC understands that Google decided to act because it felt there was a lack of appropriate consumer protections for highly speculative and complex trades.<\/p>\n

It follows a similar move by Facebook in January, which said many firms in the sector were acting in bad faith.<\/p>\n

Google\u2019s decision will affect ads displayed both in its search results and YouTube, as well as those placed on third-party sites via its ad platforms.<\/p>\n

The value of Bitcoin, Ethereum and Ripple all dipped after the news emerged at about 04:00 GMT.<\/p>\n

Google certification<\/strong><\/p>\n

Ahead of the announcement, some users of Google\u2019s AdWords service had reported a drop-off in the performance of their crypto-currency campaigns, although the tech giant denied having made any policy changes at that point.<\/p>\n

Google has also said it will tighten its rules for ads relating to other financial products including spread betting and contracts-for-difference \u2013 in which sellers promise to provide compensation for an asset\u2019s gain in value over a set period of time, and buyers to cover a loss.<\/p>\n

It said AdWords users would have to be licensed by the relevant regulators in the countries they are targeting and be certified by Google itself.<\/p>\n

\u201cThis is all a good move,\u201d commented crypto-currency sceptic David Gerard, author of Attack of the 50ft Blockchain.<\/p>\n

\u201cIt\u2019s about tackling the kinds of risky investments that verge on gambling.<\/p>\n

\u201cIf you\u2019re a proper trader or an accredited investor then fine \u2013 it means you\u2019re rich and your money is your own problem. But these things shouldn\u2019t be targeted at ordinary people.\u201d<\/p>\n

Google\u2019s move followed a warning about crypto-currencies published by the International Monetary Fund\u2019s managing director on Tuesday.<\/p>\n

\u201cMoney laundering and terrorist financing is only one dimension of the threat,\u201d wrote Christine Lagarde.<\/p>\n

\u201cThe rapid growth of crypto-assets, the extreme volatility in their traded prices, and their ill-defined connections to the traditional financial world could easily create new vulnerabilities.<\/p>\n

\u201cWe must welcome their potential but also recognise their risks.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Google has moved to ban crypto-currency advertising from its platforms. The move will affect promotional campaigns for initial coin offerings, Bitcoin exchanges, digital wallets to store the assets and trading advice. A notice said the policy would be introduced in June but did not give an explanation why. The BBC understands that Google decided to act because it felt there was a lack of appropriate consumer protections for highly speculative and complex trades. It follows a similar move by Facebook in January, which said many firms in the sector were<\/p>\n","protected":false},"author":4,"featured_media":14915,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[30,31],"tags":[],"_links":{"self":[{"href":"https:\/\/www.banglanewsus.com\/english\/wp-json\/wp\/v2\/posts\/14914"}],"collection":[{"href":"https:\/\/www.banglanewsus.com\/english\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.banglanewsus.com\/english\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.banglanewsus.com\/english\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.banglanewsus.com\/english\/wp-json\/wp\/v2\/comments?post=14914"}],"version-history":[{"count":1,"href":"https:\/\/www.banglanewsus.com\/english\/wp-json\/wp\/v2\/posts\/14914\/revisions"}],"predecessor-version":[{"id":14916,"href":"https:\/\/www.banglanewsus.com\/english\/wp-json\/wp\/v2\/posts\/14914\/revisions\/14916"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.banglanewsus.com\/english\/wp-json\/wp\/v2\/media\/14915"}],"wp:attachment":[{"href":"https:\/\/www.banglanewsus.com\/english\/wp-json\/wp\/v2\/media?parent=14914"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.banglanewsus.com\/english\/wp-json\/wp\/v2\/categories?post=14914"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.banglanewsus.com\/english\/wp-json\/wp\/v2\/tags?post=14914"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}